EFFECTIVE: May 23, 2018
If you have not done so already, please also review our Terms of Service (“Terms”). The Terms contain provisions that limit our liability to you and require you to resolve any dispute with us through final and binding arbitration on an individual basis and not as part of any class or representative action.
“Personal Information” means information associated with or used to identify a specific person. Your Personal Information includes: (1) contact data (such as your e-mail address, telephone number and employer); (2) demographic data (such as your gender, your date of birth and your zip code); and (3) certain Usage Data, such as the IP address from which you access the Services (as further discussed in Section 3.b. below) If you communicate with us by, for example, e-mail or letter, any information provided in such communication may be collected as Personal Information.
“General Information” is information about an individual’s online activity that, by itself, cannot be used to identify him or her, such as browser type, operating system and the dates/times of Services access.
Personal Information and General Information may be linked together. Different types of General Information also may be linked together and, once linked, may identify an individual person.
a. Information that You Provide to Pebble Beach Company: You may provide us with your Personal Information when you contact us for help or information, create an account to use one of the Services or otherwise voluntarily supply your Personal Information to us. We may collect information, some of which may be Personal Information, as otherwise described to you at the point of collection or pursuant to your consent.
b. Information that We Collect When You Use the Services: When you use the Services, we may automatically collect Information about how you interact with the Services, such as (i) IP address; (ii) domain server; (iii) type of device(s) used to access the Services; (iv) web browser(s) used to access the Services; (v) statistics and information associated with the interaction between your browser or device and the Services; and (vi) referring webpage or other source through which you accessed the Services (collectively, “Usage Data”). Depending on applicable law, some Usage Data is Personal Information and some is General Information.
c. Information Collected from Other Sources: Third parties that assist us with our business operations also collect information (including Personal Information and Usage Data) from you and share it with us. For example, we may purchase mailing lists and use email service providers that help us to more effectively administer our communications and marketing programs.
d. Information Collected from our Mobile App: The Pebble Beach Resorts mobile app collects precise information about the geographic location of your device. If your device is equipped with GPS or can connect with wireless access points or hot spots, or if your device is also a phone that communicates with cell towers or satellites, then your device is able to use these features to determine its precise geographic location. If you have consented using your device’s user interface, the geographic location of your device will be transmitted to our servers in real time any time that the App is running (even if you are not actively using the App or it is minimized on your device). Once you set your device to transmit its location information to us, your device will continue to transmit its location information to us (when it is open) until you set your device to no longer do so. You may at any time opt-out from further allowing us to have access to your device’s location information by accessing the Application’s location settings on your device and setting your device not to share its location with us.
a. How We Use Information
We use the information that we collect or that you provide to us to operate, maintain and enhance the Services, including:
b. How We Share and Disclose Information
We may share and disclose information:
a. Cookies & Other Data Collection Tools. “Data Collection Tools” means technology that collects information about your use of the Services, such as cookies and web beacons.
b. Online Advertising. The Services use Data Collection Tools to help manage our online advertising program. These Data Collection Technologies are provided by us as well as our ad management partners and other third parties.
In addition, we and our ad management partners may use these Data Collection Tools to track the actions of users of the Services, to measure statistics of our marketing efforts, to deliver advertisements on the Services that may be more relevant to individual consumers and that will improve the consumer experience on the Services, and to deliver advertisements to users of the Services when they visit other third party sites.
We support the Self-Regulatory Principles for Online Behavioral Advertising of the Digital Advertising Alliance (“Principles”). This means that we allow you to exercise choice regarding the collection of information about your online activities over time and across third-party websites for online interest based advertising purposes. More information about these Principles can be found at www.aboutads.info.
c. Opting Out of Interest-Based Advertisements. If you want to “opt out” of receiving online interest-based advertisements, please follow the instructions at www.aboutads.info/choices, or www.networkadvertising.org/choices/. An “opt-out” Cookie will be placed on your device indicating that you do not want to receive interest-based advertisements. If you delete Cookies on your device generally, you will need to opt-out again.
Please note that when you “opt-out” of receiving interest-based advertisements, this does not mean you will no longer see advertisements from us or on the Services. It means that the online ads that you do see will not be based on your particular interests.
In addition, please note that certain third parties that we do not control may use Data Collection Tools on Services. When you “opt-out” of receiving interest-based advertisements through one of the links above, these Data Collection Tools may still collect information about your use of the Services, including for analytics and fraud prevention as well as any other purpose permitted under the Principles. When we use the term “Data Collection Tools” we are referring to any technology that collects information about your use of the Services and potentially about your activities when you leave the Services and visit other sites on the Internet.
Pebble Beach Company has implemented safeguards intended to protect your information from unauthorized access and use. We also strive to ensure that our agents, contractors and business partners that have access to information in connection with providing services for Pebble Beach Company protect your information. But, while we do work hard to protect your information, we cannot guarantee the privacy or security of your information. DISCLOSURE OF INFORMATION TO PEBBLE BEACH COMPANY IS AT YOUR OWN RISK. We urge you to take every precaution to protect your information when you use the Internet or store information on your computer, tablet or mobile device.
We do not knowingly collect information from minors. To use the Services, you must be the age of legal majority in your place of residence. By using the Services, you hereby represent that you are at least the age of legal majority in your place of residence. All information provided to Pebble Beach Company is treated as if provided by an adult.
If we learn that a minor has submitted information about himself/herself to us, we delete it as soon as possible. If you believe that we have collected Personal Information from a minor, please contact us at [email protected].
California Civil Code section 1798.83 law permits residents of California to opt-out of Pebble Beach Company disclosure of Personal Information to third parties for their direct marketing purposes. You may choose to opt-out of the sharing of your personal information with third parties for marketing purposes at any time by submitting a request in writing to our contact address below or by e-mailing us at [email protected]. We honor all such opt-out requests and it is our policy not to share personal information with third parties for direct marketing purposes where you have submitted such a request. Please note that this opt-out does not prohibit disclosure made for non-marketing purposes.
Under California Civil Code Section 1789.3, we are required to provide California residents with the following specific consumer rights information:
Processing Purposes and Data Collection
Each specific basis for the processing your personal information is based upon the purpose for such information will be used as specified below:
1. Collection On Site at Resort:
3. Surveys: Completion of surveys is entirely voluntary. We process the information obtained from surveys based upon on your consent and in furtherance of our business interests, including marketing, service improvements, and analytics.
4. Social Media: Participation in Pebble Beach Resorts-sponsored social media activities and offerings is voluntary – we process information obtained from social media participation based on your consent and in furtherance of our related business interests, including for marketing, service improvements, and analytics and service personalization, as described in our Privacy Statement (above).
5. Direct Marketing and Promotions: We use your personal information to send you marketing messages and promotions on the basis of your consent.
Data Provider Rights
Data provider has the following protections and rights upon request:
Access, Correction and Erasure Requests by Data Provider:
Right to Object to Processing: You have the right to request that Pebble Beach Resorts cease processing of your personal information:
Right to Restrict Processing: You have the right to request that Pebble Beach Resorts limit the processing of your personal information:
Data Portability Requests: You have the right to request that we provide you or a third party that you designate with certain of your personal information in a commonly used, machine readable format. Please note, however, that data portability rights apply only to personal information that we have obtained directly from you and only where our processing is based on consent or the performance of a contract.
Submitting Requests: Your requests may be submitted in writing to [email protected], or the Pebble Beach Resorts Data Protection Office, P.O. Box 1767, Pebble Beach, CA, 93923 USA. We will respond to all such requests within 30 days of our receipt of the request, unless there are extenuating circumstances, in which event we may take up to 60 days to respond. We will inform you if we expect our response to take longer than 30 days. Please note, however, that certain personal information may be exempt from such rights pursuant to applicable data protection laws. In addition, we will not respond to any request unless we are able to appropriately verify the requester’s identity. We may charge you a reasonable fee for subsequent copies of data that you request.
If you have concerns about our data practices or the exercise of your rights, you may contact Pebble Beach Resorts at [email protected].
Right to Withdraw Consent: You have the right to withdraw your consent to any processing that we conduct solely based on your consent (such as sending direct marketing materials to your personal email account). You may withdraw your consent to marketing activities by following the instructions on any marketing emails, or contacting [email protected].
International Data Transfers: We may transfer the personal information we collect about you pursuant to the purposes described in this Statement to countries that have been found by the European Commission to not provide adequate protection. We use appropriate safeguards for the transfer of personal information among our affiliates in various jurisdictions.
To Opt out or obtain a copy of theses clauses or additional information on transfers, you may send your request to [email protected].
Pebble Beach Company would like to acknowledge the fine photographers who provided images for this website and digital marketing campaigns: Simone Anne Photography, Miller-Brown, Stan Badz, Tyler Boyer, Scott Campbell, Centioli Photography, Larissa Cleveland, @cheyenneirby, Sherman Chu, @cmg1025, Joann Dost, @dr_brown, The Edges Wed Photography, @edraderphotography, Feather & Stone, Jonathan Ferrey, Stephen Frapart, @gaugland, @gets_you_offroad, Getty Images, Jeff Gross, @gruvimages,The Henebrys, @jjdoyle7363, Corey John, Robert Kastigar, Bart Keagy, Fred Licht, Catherine Lin, David Duncan Livingston, Ian Martin, Kevin Merfeld, Kimmian Mcq, Meghan Meissner, @michelleshairsecret, Elizabeth Millay Photography, John Murphy, Carol Olivia, PGA TOUR Images, @redsrvs, Nikki Ryan Photography, Evan Schiller, Brandon Scott Photo, @siberianvolk, Ryan Chard Smith Photo, @stylewichliz, TGO, Patrick Tregenza, Peter Lockett, Randy Tunnell, Alexander Vertikoff, Ashleigh Henry, Wandering Acts of Photography, @xundertaker and Rachel Zee.